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7th Gen Blog

Free & Clear Diapers Top Pick at EWG

We're delighted to discover that when asked to share what items they used in their own homes, staffers at the Environmental Working Group (EWG) named Seventh Generation's Free & Clear Diapers as their top pick for environmentally friendly disposable diapers. EWG is a non-profit...

Empowerment through Entrepreneurship: Whole Planet Foundation Launches Annual Prosperity Campaign

Each year, Whole Planet Foundation changes the lives of hundreds of thousands by helping to alleviate poverty in the communities that supply Whole Foods Market stores with products. This year's Prosperity Campaign seeks to empower 180,000 people with microcredit loans and the chance to change...

Why Does the Lorax Love Our 4X Detergent?

Could it be our triple-enzyme, stain-fighting power? Or our revolutionary, earth-friendly bottle? Actually, it's both! And the more you know about our friend The Lorax and his message of environmental truth and ecological hope, the more you can see why all sorts of things about our Natural 4X...

Join the Lorax Generation for Your Chance to Win a Trip for 4 to Redwood National Park!

Like Dr. Seuss's The Lorax, we're dedicated to "speaking for the trees" -- and we'd like you to visit them! Not just any trees, of course, but some of the world's oldest and tallest at Redwood National Park. From now through June 30, visit our Facebook page and click on...

Top 10 Money & Energy Saving Laundry Tips

Choose Energy Star, HE Appliances. The efficiency of these machines is amazing! They require about 40 percent less water per load, consume up to 60 percent less energy, and are more effective in removing water during the spin cycle -- so less time in the dryer. Wash Full Loads. Sort clothes...

Reinventing Fire: A Solution to "Peak Everything"

We've all heard about peak oil -- the point at which petroleum production hits its all-time high and then declines forever after -- but over at Bloomberg News, they spent last week fretting about Peak Everything: a civilization running out of essentials from energy to chocolate. They've...

Why We Speak for the Trees

At Seventh Generation, providing consumers with better paper products has been a core part of our business for almost 25 years. This commitment comes from a deeply held belief that precious, old-growth forests should never be cut down and turned into products we use to blow our noses or wipe spills...

How to Eat Like It Matters

Last week, my wife and I went to the supermarket to pick up a few things. It was hardly what we call "a big shopping." But the $200+ bill sure made it seem like it was, even though all we'd really picked up were a few staples missing from our pantry. It literally brought home some...

We Know What's For Dinner But Not What's On Our Plates...

...and the odds are good that whatever's there has been genetically altered because genetically engineered (GE) organisms are all over our food supply. Yet you wouldn't know it from reading food labels because that information is missing in action. This needs to change, and here's what...

Overstuffed

Life is filled with stuff. Yet we've all become aware that having a ton of stuff isn't necessarily the best thing where certain essentials are concerned, like, say, the future of life on Earth. The world is a bit overstuffed as things turn out, and some think the era of "peak stuff...